|
Advertising is far from impotent or harmless; it is not a mere mirror image. Its power is real, and on the brink of a great increase. Not the power to brainwash overnight, but the power to create subtle and real change. The power to prevail. |
Advertising is found in societies which have passed the point of satisfying the basic animal needs. |
|
|
Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness. |
|
Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can't. |
Advertising is selling Twinkies to adults. |
Advertising is speech. It's regulated because it's often effective speech. |
Advertising is the 'wonder' in Wonder Bread. |
|
|
Advertising is the art of making whole lies out of half truths. |
Advertising is the art of making whole lies out of half truths. |